Paytm was established in 2010 as an Ecommerce website dealing with online recharge and bill payments of mobile phones, DTH, Data card, utility payments and other products. Later it became a full-fledged shopping website bringing products from sellers throughout the country and delivering them to every nook and corner of the country. It is owned by One97 communications and is headquartered in India. The word “Paytm” is the short form of Pay Through Mobile and enables usage via Android, Windows and iOS apps. You can easily use their services on the desktop website as well.
In the year 2014, Paytm wallet (their online account) was launched, allowing people to add money to the wallet and use it anywhere online throughout the world for your recharge, bill payment and shopping needs. Since the inception of their wallet service, they have partnered with multiple websites for payment services. In fact, it is now India's biggest online payment service with 100 million+ wallet accounts.
It expanded its product portfolio with the addition of Bus travel booking services in the year 2015. In the year 2016, it partnered with Cinepolis (Chain of Movie theaters). They have a partnership with PVR cinema's too for movie ticket bookings. During recent times they have tied up with Hotels bringing some of the greatest offers and deals to their customers hence you will see a lot of Paytm coupon codes listed on their homepage making a shopper very happy. You may also book Domestic flights and Cab services from this e-commerce store. They have a license from Reserve Bank of India in the year 2015 for starting India's first payment bank. You can pay for fuel via Paytm wallet on Indian Oil petrol pumps thus further enhancing customer experience.
Funding and Brand Building
Biggest boost in terms of reliability and trust building came in when Ratan Tata made a personal investment in it. Now everybody knows about Mr.Tata and the respect that name carries.As they say in Hindi "Naam hi Kaafi hai".
Ant Financial Services Group has a 25% stake in Paytm along with Alibaba group investing $575 Million. Alibaba is a Chinese internet marketplace. Ant Financial is a part of Alibaba group.
Services and Product Offering
As we informed you, they started off with mobile recharge and bill payment services, expanding its reach to water, gas and other utility services. Later on, they ventured into the online marketplace as well, selling off goods and products to shoppers and also financial service payments to its catalog. They have started accepting payments for a few educational institutes too!!
Below we have listed the prime categories that you will find right on the homepage banner of Paytm.com:
- Financial Services
Metro Rail (Delhi and Mumbai) recharges are the latest offerings over there. The have cashback deals and promotional codes for Metro recharge as well.
It has a dedicated Deals tab for its customers. You will find the best Paytm offers under “Deals” section. As they are a website that brings in best offers and deals for the common man scavenging all the shopping websites and services, hence they made a completely different section for it. Using Paytm coupon codes you can grab some extra discount as well on the existing deal.
When you click on Deals Tab, you see the following products and services under it,
- Most Popular
- Food & Beverage
- Paytm Wallet Offers
- Beauty & Spa
- Health & Fitness
Also, there's a menu option besides home page logo. This menu contains products and services for home, personal, industrial use etc.
- Mobile and Accessories
- Men's Fashion
- Women's Fashion
- Home and Kitchen
- Sports health and Beauty
- Car and Bikes
- Baby, Kids and Toys
- Gifts and Sweets
- Industrial Supplies
- Whole Sale Store
Above is the list that appears under Menu. Be it clothing for men, women or kids, home decor items or housekeeping items,Sports equipment, sports footwear, gym equipment, accessories for cars and bikes, tires, GPS navigation systems.
Under the car and bike section, they have started selling bikes as well, subject to serviceable pin code.
Let’s Look on few of the Paytm offers that they have doled off in the past,
- Fly Day Sale (Lowest Airfares)
- The Break Free Sale (Independence Day Offer)
- Fashion Sale - 50% Cashback On Clothing, Footwear and Accessories
- Kitchen Carnival - Up to 100% Cashback
- Fab Fashion Sale - Up to 100% Cashback
- The Big Electronics Sale and so on….
Since this online store is majorly involved in bringing deals and offers from all the websites and different sellers across the country, you will see lots of promo codes coming in to snap a fabulous deal.
It has dedicated customer service that works 24x7.
Customer care helpline is 0120-3062244.
In case you want a return communication, you can write them down on Email ID - email@example.com
If any recharge goes bad and in spite of the amount being deducted from your bank account, the recharge does not happen or the payment of bill did not happen, just let the customer care know and help will be at your hand.
Starting off from a simple mobile recharge website, to utility bill payments, including flights, hotels, bus bookings and expanding its horizons to an online marketplace model similar to Amazon and Flipkart plus bringing in deals from all the over Internet to a shoppers desktop or cellphone, Paytm has covered a lot of milestones and still continuing its journey to reach the epitome of online shopping companies.